I’m not saying I agree, but here’s what style guru Nikolas Feireiss wrote in Berlin &I City Guide recently:
I know at least one luxury hotel in Berlin where the staff receives special training in how to identify what the luggage says about the guests’ life style…it takes some practice to recognise Goyard or Asprey. Louise Vuitton cases aren’t to be snubbed at, or Hermes. Creatives prefer aluminium Rimowa.
He suggests getting some customising to luggage to enhance the effect. A visit to a flea market will give you a the right sort of 1930s luggage label. And don’t forget the carefully-placed dent in that Aluminium suitcase (the luggage equivalent of the worn jeans effect?)
To be continued
Some comments on impression management: Rightly or wrongly, leaders are often highly sensititized to the impact of first impressions. I interviewed several who took great care to achieve a good first impact. They would also certainly endorse the style guru.
One selected his tie carefully to convey just the right level in the power relationship expected. Another would never be seated while waiting to meet someone for the first time. Influence through first impressions seems at most a means of avoiding a bad first mind-set. The more-so as increasing numbers of people become aware of the game being played.
This is the first post of several under development from Berlin, a great international city.