The introduction of a social innovation is resisted in a remote community in Wales through an annual ritual acknowledging the more ancient tradition
The social innovation is the Gregorian calendar. In 1752 an attempt was made to adjust the calendar to arrange the festivals of midwinter and midsummer to reflect the actual seasons. Several weeks were lopped of the year. Some resistance occurred for this as in most social innovations. Resistance is likely to be strongest in rural locations isolated from the dynamic hubs of change.
The BBC reports the story from such a location in South West Wales:
The people of the Gwaun Valley near Fishguard in Pembrokeshire ignored this decree and carried on regardless.
In keeping with tradition, [on New Year’s day by the ancient Julian calendar] children from the valley walk from house to house and sing traditional songs in Welsh which have not altered for centuries.
In return, householders shower them with sweets and money – or “calennig”, literally “New Year gift or celebration”.
The local school, Ysgol Llanychllwydog in Pontfaen, will be open but the teachers are not expecting to see much of their 25 pupils that day.
Of course, for much of the year, the community lives with the Gregorian calendar. now standardised internationally. Note however, that there are also alternatives in several cultures also co-existing and respecting older cultural traditions aropund the world.
The story is of interest as an example of how ritual helps retain an old traditional way of thinking.